Cavallino Classic Palm Beach
A masterclass in heritage storytelling. This project taught me that legacy is built through consistency, care, and the courage to evolve while honoring tradition.
Thursday: Welcome Reception at The Breakers Palm Beach.
Friday: Tour d’Eleganza (Ferretti Group Showroom > The Boca Raton > The Breakers Palm Beach) and Party Under the Stars at the Breakers Palm Beach.
Saturday: Concorso d’Eleganza and Awards Night at The Breakers Palm Beach.
Sunday: Classic & Sports Sunday at The Mar-a-Lago Club.
Objective: Enhance Cavallino Classic’s cultural and community relevance.
Strategy: Concepted new event ideas (Pickleball Classic, artist partnerships, student outreach).
Execution: Event production, sponsor coordination, creative direction for merchandising & printed materials.
Impact: 1,500+ guests, expanded audience reach, successful post-event branding campaign.
Brands Worked With: Ferrari, Riva, Ferretti Group, Bang & Olufsen, RM Sotheby’s, Richard Mille, Pommery, Hedley Studios, The Breakers Palm Beach. The Boca Raton Raton, and The Mar-a-Lago Club.
Photo Credit: Cavaillio Inc.